Saturday, 24 September 2016

"Positive Outlook? Look Out!" (1976)


In the hot summer of 1976, people were enjoying the rare sunshine and the opportunity to socialise, sometimes even with foreigners. Scarfolk Council became concerned that its citizens were developing something akin to happiness, which it considered a destabilising threat to its authority.

Government operatives illicitly carried out false-flag acts of terror in an attempt to discourage positivity and regain control, but Scarfolk citizens were undeterred.

Fearing that this pandemic of cheerfulness was a prelude to social breakdown, perhaps even leading to revolution, the government quickly passed a health bill to formally recategorise "psychological states such as contentment, gratification and satisfaction" as mental illnesses "as dangerous in their effects as diseases such as rabies".

The above poster, which played on deep-seated personal doubts, appeared on the walls of cafes and restaurants, leisure centres and in other locations where people might be at risk of enjoying themselves or becoming contaminated by peace-of-mind

1 comment:

  1. My parents were half breeds and we fed on offal during the heatwave this stemmed our enthusiasm and taught us to know our place. We spent most Sundays in graveyards stealing flowers....

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