Scarfolk is a town in North West England that did not progress beyond 1979. Instead, the entire decade of the 1970s loops ad infinitum. Here in Scarfolk, pagan rituals blend seamlessly with science; hauntology is a compulsory subject at school, and everyone must be in bed by 8pm because they are perpetually running a slight fever. "Visit Scarfolk today. Our number one priority is keeping rabies at bay." For more information please reread.
Saturday 14 December 2019
Tuesday 3 December 2019
Election Posters of the 1970s
Of all the 304 general elections that were held in the UK during the 1970s, these three election posters for the Conservative party are among the few campaign materials that are still extant. This is largely due to the fact that campaign slogans were more often compulsorily tattooed onto ailing citizens who collected welfare benefits.*
All promotional literature was designed and printed by the Scarfolk Advertising Agency, who, it was later revealed to the surprise of all clients concerned, had been working not only for the Conservative, but also the Labour and Liberal Parties.
Furthermore, the agency cleverly maximised its profits by selling exactly the same poster designs to all clients. Only the party name was changed. This made it difficult for voters to decide who to vote for, but it also confused politicians who became unsure which party they belonged to.
*See also: ‘Trampvertising’.
Further reading: 'Watch Out! There's a Politician About' (1975), 'Voting isn't Working' election poster, 'Democracy Rationing', 'Put Old People Down at Birth' election pamphlet.
All promotional literature was designed and printed by the Scarfolk Advertising Agency, who, it was later revealed to the surprise of all clients concerned, had been working not only for the Conservative, but also the Labour and Liberal Parties.
Furthermore, the agency cleverly maximised its profits by selling exactly the same poster designs to all clients. Only the party name was changed. This made it difficult for voters to decide who to vote for, but it also confused politicians who became unsure which party they belonged to.
Further reading: 'Watch Out! There's a Politician About' (1975), 'Voting isn't Working' election poster, 'Democracy Rationing', 'Put Old People Down at Birth' election pamphlet.
Friday 15 November 2019
Let's Think About... Booklet (1971- )
The Let's Think About... booklet was published by Scarfolk Council Schools & Child Welfare Services department in 1971. It was designed for use in the classroom and encouraged children between the ages of five and nine to focus on a series of highly traumatic images and events.
Parents and teachers assumed that the booklet was based on psychological research but it had no scientific basis whatsoever. The booklet's medically untrained author was one of the dinner ladies from the council canteen before she was fired for attempting to slip strychnine into bowls of blancmange.
Despite the scandal, the booklet remained on the school curriculum for many years and the author was invited by the council to pen an updated edition from her prison cell in 1979.
Parents and teachers assumed that the booklet was based on psychological research but it had no scientific basis whatsoever. The booklet's medically untrained author was one of the dinner ladies from the council canteen before she was fired for attempting to slip strychnine into bowls of blancmange.
Despite the scandal, the booklet remained on the school curriculum for many years and the author was invited by the council to pen an updated edition from her prison cell in 1979.
Thursday 7 November 2019
'Little Lady' Breath Mirror Corpse Detection Set (mid-70s)
Apocalyptic toys were all the rage in the late 1970s, not that they were thought of as apocalyptic at the time. Citizens didn't fear their annihilation; they quite looked forward to demonstrating their 'Dunkirk spirit' with the misguided belief that it would somehow bring the country together. It didn't occur to them that their dogmatic nationalism might instead bring about the demise of the nation.
As the country moved toward collapse, social unrest and inevitable casualties increased. The paranoid state began anonymously exterminating citizens who so much as hinted at insurrection. Average (and the vast numbers of below-average) people were killed in street clashes between opposing factions and there were spates of frightened suicides.
Scar Toys exploited this expanding market opportunity and created a range of toys aimed at the many children in the process of being orphaned. One such toy, the Breath Mirror Set, aimed at young girls, was designed to accompany their more traditional beauty/vanity toys. The deluxe set (see picture above) included one mirror for each parent, colour-coded as per gender convention: pink for girls, blue for boys.
The wording on the back of the packaging encouraged children to use the mirrors beyond the death of their own parents. Included was a little booklet into which little pink stars could be affixed for every corpse that was identified using the mirrors. Highly sought-after prizes were awarded to the girls with the most stars and council archival documents reveal that the police turned a blind eye when gangs of little girls began slaughtering adults in frenzied attempts to accumulate more stars.
Thursday 31 October 2019
The Banned Horror Top Trumps Card (1978)
Many readers will remember the two packs of Horror Top Trumps, which were first issued in 1978. What is not commonly known is that the first pack was recalled after 3 days only to be rereleased a month later minus one card: The Scarfolk card.
The card had proved so effective that, not only could it effortlessly beat every other card, it also killed the losing player within moments of the game ending.
Learning of the inexplicable power of the card, the government immediately issued the recall, albeit not in the interest of public safety. Instead, it coerced citizens on welfare into playing the game during home assessment visits. The government also targeted enemies of the state, using the card in so-called 'black operations' at home and abroad.
In 1979, a catastrophe was narrowly avoided when the Scarfolk card was played in a game opposite a forgery of itself. Fortunately, the game's location was sparsely populated and the only victims of the resulting dark-matter explosion were a government agent, an unknown dissenter, seven ducks and, less significantly, four coachloads of orphans* who were driven to the remote site for reasons unknown.
*The orphans were children of disgraced artists, academics and other intellectuals who disappeared during the New Truth Purges of September 1977**.
** Edit: Apparently, according to fresh information, no such purges took place.
Happy Halloween/Samhain from everyone at Scarfolk Council.
Thursday 17 October 2019
The Scarfolk Annual 197X. OUT NOW!
The Scarfolk Annual 197x.
OUT NOW
(US/Can: 10.29.2019)
Available from :
Amazon (http://bit.ly/scarfolkbook), Hive, Waterstones, The Guardian Bookshop, Foyles, Wordery, Blackwells, Forbidden Planet, Barnes & Noble, Books-A-Million & others.
For more information please reread.
Monday 18 February 2019
The Scarfolk Annual 197X
The Scarfolk Annual 197X.
17.10.2019 (UK) 10.29.2019 (US).
Pre-order: Amazon (http://bit.ly/scarfolkbook), Hive, Waterstones, The Guardian Bookshop, Foyles, Wordery, Blackwells, Forbidden Planet, Barnes & Noble, Books-A-Million & others.
For more information please reread.
SPECIAL OFFER:
Pre-order NOW and receive the copy you ordered when it comes out.
For more information please reread.
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